WAI KAI Launch – Hawaii’s First Deep Water Standing Wave

To help launch WAI KAI, Hawaii’s first deep water standing wave, we captured a full suite of photo and video content to showcase the energy, lifestyle, and innovation behind this one-of-a-kind destination. From high-performance surf action to cinematic lifestyle moments, we worked closely with WAI KAI to tell a story that honors the spirit of Hawaii while introducing a new chapter in wave technology. The result was a content package that helped drive awareness, excitement, and momentum around the launch across social, web, and press platforms.